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South Florida couple goes viral on TikTok, now selling exotic fruit online

Who doesn’t love locally grown fresh fruit? But we’re not sure anyone loves it more than a pair of SoFlo influencers! They’ve really found their sweet spot on TikTok, showing their rare and, let’s just say, eye-catching nature’s candy.

Deco’s Alex Miranda is locally grown and taking a big bite out of this story.

Ladies, Miami Fruit is an online company run by the sweetest couple with a farm out in the Redlands, but with some of their seasonal options being so mouthwatering, why am I sweating?

If house plants can be trendy, then fruits can go viral and with over a million followers on TikTok, Rane and Edelle, the influencer couple behind Miami Fruit in the Redlands, know how sweet social media can be.

Rane Roatta: “It’s awesome to connect with communities that are interested in it.”

But their recipe for online success is just like for underground: consistency.

Rane Roatta: “Every day she’s posted at least once, sometimes up to three times a day.”

Well, consistency and…

Rane Roatta: “You put a giant avocado on the internet, and it gets interest.”

Their most internet-famous, um, fascination.

Alex Miranda: “What is this?”

Rane Roatta: “It’s a long neck avocado.”

Alex Miranda: “So it’s ripe?”

Rane Roatta: “It needs to be soft when it’s ripe.”

Alex Miranda: “How tall is, um…this avocado?”

Rane Roatta: “It’s an average size. There are bigger ones out there.”

Scary. Let’s move on to their popular variety packs!

Rane Roatta: “Our goal is to harvest the fruit as freshly as possible, at optimum ripeness, and send it to the customer as quickly as possible.”

Which starts at $77 and will have you go from fruit fan to aficionado.

Rane Roatta: “And that’s whatever we have in season that week, so usually 15 to 25 different varieties of fruit, all in one box.”

Like…

Alex Miranda: “Whoa!”

Rane Roatta: “This is the potoga banana.”

Timber!

Alex Miranda: “Oh, it’s so cute, and this is as big as it gets?”

Rane Roatta: “That’s how it gets.”

Don’t they say the best gifts come in small packages? Like this…

Rane Roatta: “Rare fruit called the Red Atemoya. It’s really popular, and it’s extremely beautiful.”

Or how about cocoa fruit…

Rane Roatta: “That you make chocolate from, and this variety has a beautiful flesh. Look at that.”

Alex Miranda: “See? There you go. That’s the chocolate bean on the inside.”

And or “mamoncillo.”

Alex Miranda: “I’m going to suck on this all day, yummy!”

So, whether it’s their world’s biggest banana or, um, that, order with an open mind.

Rane Roatta: “It’s really exciting for people who are into trying new things.”

Miami Fruit is an online-only store, and you order everything on their website.

To order Miami Fruit, Click Here.

Alfred Duncan

Alfred Duncan is a senior editor at The South Florida Daily, where he oversees our coverage of politics, misinformation, health and economics. Alfred is a former reporter and editor for BuzzFeed News, National Geographic and USA Today.

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